"Modelling the FinTech Adoption Barriers in the Context of India- An Integrated Fuzzy Hybrid Approach", Technological Forecasting & Social Change, 199, 123049, 2024/12, SSCI
"Using feature selection methods to identify important factors of in-game consumption", Enterprise Information Systems, 10.1080/17517575.202, 2024/12, SCI
"DT-Fuzzy DEMATEL: A new method for determining important factors for student satisfaction with e-course adoption in a Vietnamese university", Journal of Applied Research in Higher Education, DOI: 10.1108/JARHE-0, 2024/12, ELSE2
"Developing the NLP-QFD Model to Discover Key Success Factors of Short Videos on Social Media", Applied Sciences, 14, 11, 4870, 2024/06, SCI
"Why first-year e-students are dissatisfied: Machine learning methods for enhancing retention", International Journal of Applied Science and Engineering, 21, 3, 2023532, 2024/03, ELSE2
"Early Prediction Models and Crucial Factor Extraction for First-year Undergraduate Student Dropouts", ournal of Applied Research in Higher Education, DOI 10.1108/JARHE-10, 2024/03, ELSE2
"Exploring the advertising elements of electronic word-of-mouth in social media: An example of game reviews", Multimedia Tools and Applications, 83, 74685-74709, 2024/02, SCI
"Modelling the key attributes for improving customer repurchase rates through Mobile Advertisements using a Fuzzy mixed approach", Journal of Modelling in Management, 19, 1, 145-168, 2024/01, ELSE2
研討會論文
"A Retail Service Quality Assessment Using Interval-valued Pythagorean Fuzzy Approach", 2024 4th International Conference on Social Sciences and Intelligence Management (SSIM 2024), Taichung, 2024/12/20
"Developing a Lexicon based Model to Discovering Crucial Elements of Short Videos", The 24th Asia-Pacific Industrial Engineering and Management Systems Conference, 清邁, 2024/11/10
"Assessing Service Quality and E-Satisfaction of E-Learning Platforms: A TISM-Based SERVQUAL Model Approach", 2025 7th International Workshop on Artificial Intelligence and Education (WAIE 2025), Yokohama, 2024/09/27